Porsche Design Pure 22 Fragrance Captures the Mystique of the Blue Hour

  • 12th Sep 2022
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Porsche Design Pure 22 Fragrance Captures the Mystique of the Blue Hour

Porsche Design introduced a new scent in its Pure collection. The Porsche Design Pure 22 symbolises a new aspect of the contemporary man: he is pure, urban, and receptive.

The opening of Porsche Design Pure 22 is a sparkling, crisp, and spicy blend of cardamom, pepper, and tangerine. The enchantment of the blue hour is echoed in the heart note by an aromatic harmony of hybrid lavender, lavandin, and cypriol, which is widened by sea notes. The woody-balsamic hallmark of patchouli, cedar wood, and cistus in the fragrance's base gives an opulent and seductive note that carries the scent into the night.

The interval between day and night, known as the blue hour, has a special aura. It is open to interpretation; opposites get muddled. Arrive or commence? Or, do you feel the cracking that leaves you wanting more? Dinner or a rooftop lounge, city lights or candles, the cityscape or the moon - everything is possible. The corresponding dress code is sophisticated casual, including the fragrance. Porsche Design Pure 22, the newest scent in the Pure series, captures the environment and expresses a new feature of the contemporary man: he is pure, urban, and receptive.

The Dream

"Working with Porsche Design, I wanted to develop a fragrance that could tell a story of self-empowerment and refinement. In this fragrance, I captured the blue bour of the day, the moment when everything seems to settle after a long day of work," says perfumer Maa Lernout.

The Perfume

Porsche Design Pure 22 opens with a sparkling, fresh, and spicy blend of cardamom, pepper, and tangerine. The magic of the blue hour is reflected in the heart note through an aromatic accord of the hybrid lavender lavandin and cypriol, and receives a fascinating breadth from marine notes. The woody-balsamic signature of patchouli, cedar wood, and cistus adds an elegant and sensual component that carries the fragrance through the night.

The Perfume Profile

Cardamom, Tangerine, and Black Pepper are the Top Notes.

Note of the Heart: Lavandin, Cypriol, and Marine Accord

Cistus, Cedarwood, and Patchouli constitute the base note.

The Symbol

High-quality glass and light metal form an exciting combination. The diffused, deep blue colour reflects the fragrance's vision of the blue hour.

The Selection

Eau de Parfum 50 ml: 73,00 €*

Eau de Parfum 100 ml: 98,00 €*

Shower Gel (Hair & Body) 200ml: 27,00 €*

*suggested retail price

In September 2022, Porsche Design Pure 22 will be available in select Porsche Design Stores and at www.porsche-design.com.


About Porsche Design

In 1963, Professor Ferdinand Alexander Porsche produced one of the most famous design objects in modern history: the Porsche 911. Following his goal to extend the ideas and mystique of Porsche beyond the automotive world, he founded the luxury lifestyle brand Porsche Design in 1972.

Every Porsche Design product is characterised by exceptional accuracy and perfection, a high degree of technical innovation, and the seamless integration of intelligent functioning and puristic design.

Regarding E.A. Cosmetics Distribution GmbH

It is the owner of the Aigner Cosmetics trademark. Porsche Design Fragrances, Naomi Campbell Perfumes, and Ariana Grande complete the brand world.


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Namrata Parab

Namrata is a web and graphic designer with a strong urge to learn and grow every day. Her attention to details when it comes to coding web pages or creating materials for social media uploads or adding that extra flair to blogs has been commendable. She pours her spirit into any work that she undert... read more


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