Lifestyle Brand Dekulture Forays Takes The Offline Retail Plunge With 3 Stores in The Garden City of Bangalore

Dekulture Works Opens 3 Retail Outlets in Bangalore

Bangalore, January 24, 2023

 With three storefronts in Bangalore, India, Dekulture Works, a lifestyle brand inspired by India's historic art and culture, has joined the offline retail business.

The first studio is situated in Phoenix Market City, Whitefield, a popular shopping centre in Bengaluru, while the other two are in the upscale neighbourhoods of Sadashiv Nagar and HSR Layout. These businesses provide over 800 unique items in categories such as Home & Living, Kitchen & Dining, Stationery, Music, and many more. The firm intends to extend its footprint in Delhi, Mumbai, and other major cities in the near future and is now in talks to fund around Rs 100 Cr for this purpose.From exports of lifestyle items to worldwide events of folk, tribal, and Sufi performers in 25+ countries, the company's goal has always been to make artefacts with artisans and offer events with artists that have an international appeal.

Since 2005, Dekulture has represented Indian art and culture in numerous international forums and markets, including those in the United States, Canada, the United Kingdom, Germany, France, Poland, the Netherlands, Denmark, the Czech Republic, Greece, Japan, Australia, Singapore, Korea, The United Arab Emirates, and Saudi Arabia, among others.

Dekulture is in discussions to fund around Rs 100 Cr for upcoming growth in Delhi, Mumbai, and other major cities.

"Dekulture was created out of a desire to combine traditional craftsmanship with contemporary luxury to produce the ideal combination of design and quality. We have established offline locations in order to leverage our product offering, expand our consumer base, and provide a comprehensive retail experience. We also want to grow our outlets in Delhi, Mumbai, and other major cities, and are now in negotiations to finance around Rs 100 Cr for this purpose"

remarked Sambhav Bohra, Managing Director, Dekulture.

Through time-honored Indian art, Dekulture has produced opulent lifestyle items with a symbiotic interaction between the cultural foundations of civilization and the technical progress of the contemporary world. All of our goods are handcrafted, created in-house, and manufactured from recycled and eco-friendly materials while adhering to the highest quality standards and current client lifestyles.

Rohit Maroo, founder member and Director of Dekulture, said that the organization's mission is to reinvigorate traditional crafts and empower artists, artisans, and local communities by providing them with regular income.

"Dekulture is a brand with a mission. Their mission to create distinctive product lines in the most eco-friendly manner possible while encouraging local craftspeople is admirable. I am certain that the level of labour and effort put into this company stems from real love, care, and genuine feelings in order to spread old Indian art around the globe by means of high-quality items. It's Made in India for the World,"

remarked Monalisa Dhandhania, Partner in the offline retail enterprise.

In recent years, there has been a rapid increase in the number of consumers who are reconsidering the influence of their consumption on the health of the world and their own health. Companies are also becoming more cognizant of the influence of their actions on the environment and future generations, and are exploring the adoption of sustainable practises. As a consequence, there has been a rise in the adoption of environmentally friendly activities and goods, and this trend will continue to gain traction beyond 2023. This is also consistent with Dekulture's mission to promote sustainably derived goods in an effort to improve the social, economic, and environmental health of the wider ecosystem.

About Dekulture

Dekulture, a lifestyle brand founded in 2005, promotes a symbiotic relationship between the cultural origins of our civilization and global progress. Through the innovative promotion of artists and their communities, the firm supports long-established performing arts and crafts that are vital to society. It seeks to offer alternate methods of support for artisans and artists, therefore conserving India's immense cultural history. Dekulture should practise and use arts and crafts as tools for product innovation, social inclusion, promotion of cultural diversity, environmental awareness, and achieving individual empowerment in a continuous and coordinated way.