Amit Aggarwal Unveils ANTEVORTA - A Fusion of Time and Couture at 17th Hyundai India Couture Week
Namrata Parab- 30th Jul 2024
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Introducing ANTEVORTA: A Tribute to the Roman Goddess of the Future New Delhi, July 29th, 2024: Renowned designer Amit Aggarwal unveiled his latest couture collection, ANTEVORTA, at the 17th Hyundai India Couture Week on July 28, 2024, at Taj Palace, New Delhi. Inspired by the Roman Goddess of the Future, ANTEVORTA embodies the timeless connection between time and the universe, weaving together philosophical, mythological, religious, scientific, and cosmological influences into a captivating temporal narrative.
Exploring Time Through Fashion ANTEVORTA delves into the concept of 'Time' through five distinct identities: experiencing time in fleeting moments, as a one-way sequence, as an eternal cycle, as a conjurer, and as the center of equilibrium. The collection introduces innovative textiles and techniques, seamlessly blending them with the brand’s signature style and philosophy to create a truly unique narrative.
Amit Aggarwal's Vision and Gratitude
“Our couture line transcends conventional fashion boundaries, delving into the fundamental essence of humanity. By envisioning time as five distinct yet interconnected entities, we extend our narrative beyond the realm of fashion. ANTEVORTA represents a pivotal moment in our ongoing journey of creative exploration and innovation. We extend our heartfelt gratitude to our partners—Lenskart, Nine West, Lotus Makeup, and Isvari—for their invaluable contributions, which were instrumental in the success of this show.”
says Amit Aggarwal.
Elevating the Couture Experience
The collection not only showcases technical innovation but also evokes deep emotional and philosophical reflection on the nature of time. By intertwining fashion with profound philosophical inquiry, ANTEVORTA redefines couture through the lenses of evolution, eternity, emotion, elements, and equilibrium. Amit Aggarwal's vision transforms these concepts into a captivating visual narrative.
Partnering with Like-Minded Brands To elevate the ANTEVORTA showcase, Amit Aggarwal partnered with several like-minded brands:
- Lotus Makeup: Infused the event with glamour.
- Isvari: Added a touch of opulence with luxurious baubles.
- Nine West by Bata: Elevated the style quotient with runway-ready heels.
- Lenskart: Contributed distinctive flair with eyewear.
Insights from Partners Ramneek Khurana, Co-Founder, Lenskart:
"At Lenskart, we view eyewear as a timeless expression of individuality. Partnering with Amit Aggarwal for India Couture Week, whose collection delves into the profound connection between time and the universe, aligns seamlessly with our vision. Together, we aim to demonstrate how eyewear enhances personal style and celebrates the intricate relationship between individual expression and universal themes."
Deepika Deepti, Head of Marketing, Bata India Limited:
“We are just getting started with a sparkling festive season and couldn't be more thrilled about our collaboration with India's premier couturier, Amit Aggarwal, as the footwear partner for the showcase at India Couture Week 2024. The runway-ready heels by NineWest paired with Amit's iconic, timeless silhouettes create the perfect blend for a stylish spectacle. What’s even better is that these heels are available at select Bata stores across the country & on Bata.com, making literally off-the-runway footwear accessible to all!”
Manik Jain, Creative Partner, ISVARI:
“I am thrilled to collaborate with Amit Aggarwal for India Couture Week. Showcasing our key pieces alongside his designs has been an absolute delight. As the trend shifts from conventional white diamonds to vibrant colored gemstones, our collection perfectly complements Amit's iconic and timeless silhouettes beautifully, creating a stunning fusion for a truly stylish spectacle.”
A Night of Celebration
The spectacular showcase concluded with an exclusive afterparty hosted by The Leela Palace, New Delhi, and enhanced by our celebratory partner Grey Goose. The evening featured an exquisite selection of cocktails that perfectly blended tradition with innovation.
Acknowledging Our Partners
We extend our gratitude to all partners for their contributions, which made the event a resounding success. The eclectic mix of attendees from diverse creative and diplomatic backgrounds complemented the esoteric spirit of the show, adding a bespoke touch to the event.
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